The touring America's Cup Village was organized in Porto Cervo, in Milan, in Santa Margherita Ligure and Viareggio.
The America's Cup Motor Home containing exhibitions and interactive materials to convey to visitors as much information as possible about the participants and the history of the America's Cup was, along with other structures, the heart of the Village that drew in all locations hundreds of thousands of people that thanks to images and interactive activities are known and appreciated the oldest trophy in sports history.

The promotion of the Port America's Cup in Valencia was achieved in all of the main seaside Italian resorts to reach the owners of boats inviting them to spend with own boat a period in Valencia during the regatta.

By Valencia city Guide

Since Valencia was selected as the host city of the 32nd America's Cup; the Consorcio Valencia 2007 assumes the main task of reshaping the port of Valencia to make it the best scenario for the sailing event.

The result of this reorganization is La Marina Real Juan Carlos I, a large space in which there are meeting places for the public and recreational spaces where in the future can be combinated cultural, sport and leisure activities.

La Marina Real is located in the heart of Valencia, north of the commercial port and along the beach Malvarrosa where along the promenade there are numerous restaurants, bars and nightclubs.

Veles e Vents

Veles e Vents is a building in minimalist style with a surface area of ten thousand square meters, consisting of horizontal platforms that create shade for the terraces where the spectators and guests for the America's Cup will be situated.

The building stands on the canal of Port America's Cup and acts as a visual connection between the Mediterranean and the city of Valencia. All teams participating in the America's Cup sail have past it in their ships every day and any of its four floors give a splendid view over the whole port.

David Chipperfield explained that his intention was to create a building that was "exciting, where people could meet to enjoy the America's Cup, so the idea that the design could create shade was important, so that spectators were as comfortable outside as they were inside".

Bases

Each of the bases is assigned to one of the teams participating in the 32nd America's Cup. Built around Valencia Port's, these buildings become a stopover for yachts and supplying these, but are also a place of work for all the members of the team.

These are twelve modular buildings easy to set up and dismantle, each of these of different sizes (minimum size 35x70 m). They have all kinds of facilities (offices, cafeteria, gymnasium, terraces, etc…) and a mooring zone for auxiliary craft, to facilitate the daily work of staff.

Northern bases

  • The Swiss team Alinghi

  • The Italian team +39

  • The South-African team Shosholoza

  • The American team BMW-Oracle

  • The Italian team Luna Rossa

Southern bases

  • The Emirates Team New Zealand

  • The French team Areva Challenge

  • The Swedish team Victory Challenge

  • The Desafio Español team

  • The Germany team

  • The Italian team Mascalzone Latino

  • The China team

The promotion of the 32nd America's Cup in Europe has been made with a traveling village that has crossed the European countries in stages.

32nd America's Cup Italian Advertising

Antonio Nappi was the representative in Italy for the promotion of the 32nd America's Cup in Valencia with the itinerant Tour of the same event and for the Port America's Cup during 2007's regattas.



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